Every funnel is different — yet there are few critical elements in each funnel with make it a winner.
Every great marketing funnel MUST be well researched. It must respond to your prospects needs and desires. It must tap into their hot buttons and show them how your product or a service gives them advantage.
Then, every great funnel must have a powerful traffic source. It can be a Facebook ad, Email, Native ad and so on. All these must use the right language — which depends on the platform. They also must be fascinating and valuable enough that they’ll grab prospects’ attention and persuade them to click and read further.
Then, the landing page must have a compelling headline. Plus, it must be in line with what your prospect has seen in the ad or email. Otherwise, they will feel disconnection and may think you’re trying to scam them. Then, the landing page must reveal all the big benefits your prospect will receive when they take action.
The next steps depend on your product and marketing strategy. No matter what the next step, it must deliver on all the promises you’ve made in your ads and on your landing page.
This way you’ll build trust among your audience. Thanks to it, they’ll be more open to buy more of your products and services in the future.
These are the general tips, but we’ve also prepared an advanced “Marketing Funnel Checklist.” With it, you can always be sure your funnel contains all the vital elements necessary for it to be a winner. To get the checklist, type your email address in the field below and click “Send” button: